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Fairness Innovation Challenge

UK registered organisations can apply for a share of up to £400,000 for projects resulting in new solutions to address bias and discrimination in AI systems. This funding is from the Centre for Data Ethics and Innovation (CDEI).


The competition closes on Wednesday 13 December 2023.

Innovate UK will work with the Centre for Data Ethics and Innovation (CDEI), part of the Department for Science Innovation and Technology (DSIT), to invest up to £400,000 in innovation projects.

The aim of this competition is to drive the development of novel solutions to address bias and discrimination in artificial intelligence (AI) systems.

The objectives are to:

  • encourage the development of socio-technical approaches to fairness;
  • test how strategies to address bias and discrimination in AI systems can comply with relevant regulation including the Equality Act 2010, the UK General Data Protection Regulation (GDPR) and the Data Protection Act 2018; and
  • provide greater clarity about how different assurance techniques can be applied in practice.

Your proposal must address bias and discrimination in one of the following use cases:

  • provided healthcare use case, or
  • open use case.

Your proposed solution must adopt a socio-technical approach to fairness, seeking to address not only statistical, but also human and structural biases associated with the AI system in question.

In applying to this competition, you are entering into a competitive process.

See: Competition overview – Fairness Innovation Challenge – Innovation Funding Service (

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